Game Art Outsourcing Using AI – An Unbiased Take!

The dynamic game development industry has always had a technical advantage. Be it gamers or need for innovation or general competition, game developers have been early adopters of most new technologies. Gamer’s rising appetite can easily top the list since there isn’t any end to human want for enthralling adventures or enthusiasm for fantasy. And AI just fits the bill. Dating back to the 1950s when AI made its feel in checkers as well as chess programs, now AI is a necessary tool. It can simulate reality, create characters that are more believable and realistic, and sell a story much better than before. Going forward, in the coming year, AI will become more pervasive in the world of Game programming – not just creating non-player characters, but also developing game stories and creative game world narratives.

Game Art Outsourcing Using AI - Game Art Outsourcing Using AI

Generative AI in Game Design

AI generators use advanced machine learning models to design imagery and it can be as easy as the game developer using a short description for a scene and AI creates a matching image. This makes it so versatile and fast that all it takes is a game development expert to put his thoughts into words and watch AI produce something unique and revolutionary. AI can generate multitudes of stories in the game with specific data inputs making it easy for programmers to build things with less effort. Also, build tech-rich content like game assets and interesting sequels to games that are powerful enough to capture the audience’s attention for a long time.

Creating Non-Player Characters

AI can create intelligent NPCs who interact with the real making it arguably more engaging. Adding immersion and dynamism to the game world these NPCs make interaction more fun and convincing. With each player getting a different experience in the same game, it becomes even more progressive. Though these NPCs are preprogrammed, and their actions are also developed by programmers with specific commands, so their actions cannot be controlled by real players, the experiences can go either way, but top players will find these NPCs more interesting. Here, AI can also use PEM or Player-Experience Modeling which can study real players’ moods, likes, dislikes, and preferences to create content and storylines that match the users’ skill and competence level. With this, any game’s complexity can be changed in real-time making it easier for game developers to come up with better games.

Image Enhancements with AI Upscaling

Improving visuals with AI is yet another significant improvement from the coding days. Now when you hire an expert game developer with AI know-how, you can AI upscale all the images in your game without any mismatch. There won’t be any variances as AI can help upscale image resolutions with ease and can even work with older images. It can upgrade an existing game into something more visually pleasing than before. Outsourcing game development projects to AI experts can even make your classic game into something new and trendy.

Data Mining and Analytics

There are no second thoughts about this, today, user analytics is key to understanding the audience and AI can help it like no other technology. Data mining and analytics is a huge challenge, even for bigger companies. AI takes proactive action and allows to use of machine learning to mine data and extract actionable analytics and insights.

Zatun embraced AI with the right strategy and approach to provide the balance between human expertise and machine learning to design and develop games that will woo the audience. Talk to our team to know more.